Your members want, and deserve, recognition. This helps them feel like a valued part of the association which increases their engagement and chance for renewal. It also allows members to tell others how they benefit from being a member. This post describes what one association is doing to highlight their members.
In our opinion sales is not marketing and marketing is not sales. The two are connected and one can definitely impact the effectiveness of the other. This post does a good job of showing how you can use a sales technique to increase your membership marketing in a positive fashion.
A sense of community is a key benefit of being a member of an association. This post shows how one association is taking community one step further by presenting awards for contributions to the members' personal community.